In this inspiring interview, Lesley Braun sits down with Monique Filer and Dannielle Michaels — Co-Founders and Co-CEOs of the beloved Australian brand b.box. What started as a conversation between two friends on a flight about the challenges of changing a baby mid-air turned into a global parenting phenomenon.
From humble beginnings with a cardboard prototype and a spark of determination, Monique and Dannielle have grown b.box into an award-winning company known for its clever, problem-solving designs — from nappy wallets to sippy cups and bento lunch boxes — all created with one mission in mind: to make parenting easier.
With over 17 million sippy cups sold worldwide and stocked in 65 countries, their journey is a masterclass in innovation, resilience, and balancing business with motherhood. This candid conversation uncovers the highs and hurdles of building a brand from scratch, the importance of staying curious, and what’s next for the powerhouse duo behind one of Australia’s most iconic parenting brands.
Tune in to hear how two mums turned everyday frustrations into a movement that empowers kids and supports parents around the globe.
Also available on our Spotify channel: https://open.spotify.com/show/5RwgbA2ILk2LGD3io8LWFj?si=94800081c377453c
Published 29th June
