Lahra Carey discusses being on the board of the Carlton Football Club, the art of crisis management and sudden widowhood.
Lahra is an entrepreneur and an experienced communications strategist, having advised and executed campaigns for some of Australia’s best-known brands. Her experience straddles both the B2B and B2C landscapes.
With a background in journalism, Lahra has a deep understanding of the changing media landscape and uses this experience and knowledge to leverage thought leadership positioning on behalf of her clients.
She is a crisis management expert, developing Crisis Control – a digital platform that allows organisations to seamlessly manage the whole communications process in real time during a crisis.
Lahra is also a Principal and co-founder of NewsFlash Media Training which develops and delivers purpose-built media and presentation training programs for senior executives and other key staff.
Lahra is an experienced non-executive director and graduate of the Australian Institute of Company Directors program.
Lahra lost her husband Ben suddenly in a hang-gliding accident. She has three children.